Become a master exhibitor!
You have the possibility to participate in our digital meetings where trade fair guru Mikael Jansson shares his advice for exhibitors before, during and after a trade fair. The aim of the sessions is to give you tools and insights to maximise your trade fair participation and achieve even better results.
Mikael Jansson
Since the 1980s, he has worked with events and their development - both from an organiser and a participant perspective. In his role as CEO of Fairlink, he has been involved in analysing many of the largest Swedish events and has trained thousands of exhibitors. Mikael is a popular lecturer and author on the subject and was awarded in 2022 with the "Årets Eldsjäl" (Enthusiast of the Year) prize at Gyllene Hjulet, a prominent award gala in the event industry.